Established in 2000, Traver HMG is a full-service Minority Owned boutique Multicultural Marketing Agency, specializing in the US Hispanic consumer, with experience targeting the African American market. Our expertise lies in developing relevant Retail programs based on consumer insights to build unique Multicultural Marketing opportunities.
Over the past decade we have been able to not only successfully utilize our Latin American network to secure brand building sponsorships/endorsements, but have also been able to stay ahead of the “trend” curb. A point of difference that has allowed our Client’s to benefit from innovative sponsorships/endorsements, such as the 2010 MillerCoors and FMF (Mexican 1st Division Soccer League) sponsorship, an untapped opportunity that we were able to identify. By identifying valuable properties before they become “trendy” we put our Client’s marketing programs at the forefront of the competitors!
